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Uplifting the home buying journey

What we did:

We partner with Property Finder to create and deliver consumer campaigns focusing on the leading role and mission of Propery Finder when it comes to finding a home in UAE. We deliver strategy, ideation, creative production and campaign assets for 2 major consumer campaigns. Each creative campaign targeted both branding and performance driven KPIs.

Integrated Brand Campaign: “Get What You See”

FOCUSING ON CREDIBILITY

The integrated brand campaign, called ‘Get what you see,’ highlights one of the biggest pain points in a home-seeker’s journey which is the lack of authenticity in listings and the process itself, proposing Superagent as the solution in each scenario.

360 Campaign Extensions

CONSISTENCY & RELEVANCY

We develop compelling concepts and medium specific executions based on the core creative ideation. We led people head to the Property Finder website and/or app for more information on how super agent can enhance the home-seeking journey.

Integrated Brand Campaign: “You Have Questions, We Have Answers”

BUILDING EXPERT IMAGE VIA EMPATHY

Buying a home is a big decision that can be overwhelming. Doubts, concerns, questions. We know these insights and created an integrated campaign; so you can say goodbye to doubts and get your home-buying questions answered.

Transcreation & Extensions & Short Forms

CREATIVE EXPANSION

Leveraging the core creative concept among each touchpoint, we created different versions of assets. Each medium requires attention to the craft to make difference. We also created multi language versions for market expansion.

USER JOURNEY BASED CREATIVITY

Honda

Every Honda vehicle is designed to unlock a world of driving excitement. Sharpcake partnered with Honda to create this excitement through all user journeys.

BORDERLESS CREATIVITY
Property Finder

Sharpcake helps Property Finder, a leading real estate marketplace brand in MENA region, to inspire and motivate consumers to live better.